How do I find marketing people in USA, who will work on commissions-only basis to market for IT consulting?
Q. We are a 2 person start-up company. We have purchased a company with 10 years history, very good credit rating, and at zero employees, in NorthEast USA. Since we are tight on budget and are working as full time consultants ourselves, we are unable to market and expand the company. We were wondering if there are any websites/resources (besides posting an Ad on a jobs website) which we can explore to communicate to potential IT services marketing personnel in the NorthEast USA, to see if we can work on a commission-only basis initially. Once we start serving 2-3 clients and place a few consultants, we can afford to switch to a salary + commission option. This can be a great option for a marketing person who has contacts in the market but… [cont.]
Asked by Peter - Tue Jun 13 14:48:55 2006 - - 4 Answers - 1 Comments

A. try craigs list www.craigslist.com just click on your area on the right after you get to their website
Answered by Ryan - Tue Jun 13 14:55:21 2006

What percentage of my marketing budget should I allocate for online marketing?
Q. I have a writing and editing services company, and we currently have $4500 of our operating budget. We are planning to do direct mail marketing, advertisements in trade journals, and online marketing (pay-per-click, e-newsletters, etc). How much of my marketing budget should I allocate for online marketing?
Asked by louisvuittonchild - Mon Apr 9 07:22:45 2007 - - 2 Answers - 1 Comments

A. You can test how well PPC works for you with a very short test, $100-$200. I recommend going with Google/Yahoo Paid advertising for it's wider audiences. Create your most compelling ad copy and target popular keywords in your space. Implement the conversion tracking code provided by Google / Yahoo on your "thank you" / sales lead page. You'll be able to determine the ROI of PPC within a short time, and short spend. Hope this helps!
Answered by strayinma - Mon Apr 9 07:36:48 2007

How can I successfully market my network marketing home business?
Q. I am a single mother of 1 and tired of working in corporate america. I want to learn how to market my Tahitian Noni network marketing business without targeting my friends and family. I want to come up with a great marketing idea that will not only help my business but others as well. Any suggestions?
Asked by MsAllieG37 - Sat Jun 7 00:27:19 2008 - - 11 Answers - 4 Comments

A. Study simple internet marketing skills and use those techniques to generate your own leads for your business. Hassling friends and family is not an effective way to build your business. These old tactics are responsible for the majority of failure in the industry. Participating in forums that relate to your business helps to generate business leads. You can meet new people by providing information of value without spamming and put info about yourself in your profile page. Submitting articles that are not salesy on the net are also great. The better the value of content, the more people will seek more info from you. I built a website that is independent from the company I represent. This is also a great way to meet new people if you build… [cont.]
Answered by MY Y!A - Mon Jun 9 23:08:43 2008

What are the best marketing magazines to read to keep you up-to-date?
Q. I am new to the marketing field and have landed a job about 7 months ago planning, creating and executing the marketing efforts for a small company. Now that I have a firm grasp of the industry and company as to where it has been and where it wants to go, I'd like to subscribe to some magazines/ newspapers, etc that will keep me up-to-date with buying trends, consumer behavior, economic forcasts and marketing ideas. Any suggestions>
Asked by Ree - Fri Jan 12 15:00:29 2007 - - 4 Answers - 0 Comments

A. It's quite unusual here to recommend some other person, but I'm sure you'll get the most complete answer from this lady: I've read some of her answers and it seems she is very good at giving the right information in this field. Try to email her and you'll be happy. ))
Answered by justaskin - Fri Jan 12 15:28:26 2007

What can a marketing guy do for a start-up when the product is not ready yet?
Q. I am planning to start a startup with one of my friend but our product is not ready yet. I want to know what can a marketing guy do in that case? like market research, deciding the customer/client strategy, strategy for approaching VC etc.? Any pointers in this regard will be helpful.
Asked by Amit M - Mon Jun 9 22:47:36 2008 - - 7 Answers - 0 Comments

A. Just to clarify - I am gonna assume you are a Marketing person and not a Sales person. As a Marketing person, you need to have the corporate strategy, product strategy and branding done before the sales person is even hired! As soon as the Sales person comes on board, he can just take ur go to market strategy, use the demo product and start working the market. If I were to list a few things (in chronological order): 1. Vision and mission statement 2. Branding - create logo, design templates, taglines, colour swatch 3. Implementation of branding - create website, sales collateral, brochures, company signboards, demo products, etc. 4. Marketing strategy - Create an overall go to market strategy including pricing and product feature/benefits… [cont.]
Answered by Devina - Mon Jun 9 23:36:08 2008

What is the difference between Marketing Consultant and Marketing Representative?
Q. Does anyone know of a reliable source, or are you able to explain what the difference is between a marketing representative and marketing consultant is? Thanks in advance.
Asked by pandabgirl - Mon Feb 12 23:09:11 2007 - - 3 Answers - 0 Comments

A. The Difference is that a Marketing Consultant helps an organization market better or differently to fulfill the organizations goal or needs. Whereas a Marketing Representative implements different marketing strategies, sometimes gathered information from a Marketing Consultant. Hope that helps
Answered by FocalBlur - Mon Feb 12 23:15:42 2007

What marketing strategies have been effective for you as a mortgage loan officer?
Q. I've just gotten into the mortgage business in Texas. I'm looking for any tips to help me to deal with the marketing side of the business and any success stories of particular types of advertising. Thanks!
Asked by Professor Mystery - Sun Feb 18 23:45:36 2007 - - 4 Answers - 0 Comments

A. There are several marketing techniques that are in use today. #1 You can purchase leads from a lead provider normal cost is approximately $25.00-$35.00 per lead and there is a minimum purchase amount like about 100 per purchase. Some of these are retreads, so you are really guessing which are real or is this someone that just like talking on the phone. There are cheaper ones but they have been around the block a few times. So you are really guessing on these leads. #2 There is telemarketing, but then there is the "Do not call list" So you have to be careful there and not make a mistake or you will be sued. #3 Advertise in the local newspaper that you are now in the business of doing loans #4 You can direct mail to individuals… [cont.]
Answered by Skip - Sun Feb 18 23:54:28 2007

What is the difference between a marketing campaign and a promotion?
Q. My belief is that promotion is more broad than a marketing campaign (think the four p's). A marketing campaign is found within promotion. I was also assuming a campaign is a strategy of speaking to a particular segment within your target. Is this the case? What if, for example, you have marketing activities you are doing specifically for Christmas. Could this be the Christmas promotion within a wider campaign?
Asked by Lala - Thu Dec 13 14:19:52 2007 - - 1 Answers - 0 Comments

A. Marketing campaign involves advertising, hiring a staff of salesmen and women to go out and solicit business, and finding retailers who will carry your product on their shelves. Promotion is temporarily reducing the cost of your retail product (discount sale) to steal your competitors' customers, by trying to convince consumers to switch services or name brands. People are creatures of habit; they'll routinely buy the same brand of products or services, until a better value comes along to entice them to switch.
Answered by Corporate America !! - Thu Dec 13 14:33:51 2007

What's the key to success when marketing to women online?
Q. I've started a small online business that caters to girl and women. I still feel unable to market to them though lol. I know they're more emotional than us (men) and might be attracted to what moves them rather than what works best but not sure how to go about marketing to them. I think like a man when I market to them because I'm a man lol. Any ideas, tips or anything else that might help me do better in this regard?
Asked by inquisitive - Wed Jan 7 23:50:50 2009 - - 4 Answers - 0 Comments

A. Women, very tough for us guys to figure out, I agree. They are wonderful creatures so much better than us men! I still have trouble figuring out my wife and mother, however, marketing to women should not be that difficult if you use your wits. Ask yourself these questions: 1.) What are my top competitors? 2.) Who among the competitors is selling the most? 3.) What are they doing that I am not? It is pretty basic stuff. If you are selling lingere, I would bet that Victoria's secret knows a bit about how to sell this to women (and men!) so go to their web site and see what they are doing and emulate. If you are selling creams and other beauty products have a look in on Este Lauder, The Body Shop etc. as they know how to sell to women.… [cont.]
Answered by Jman88 - Fri Jan 9 13:06:28 2009

What's the difference between social marketing and responsible marketing?
Q. Hi all.. i'm doing an assignment on marketing.I chose social marketing as my topic.. but now I'm confused whether there is any difference between the responsible marketing and social marketing.. please help me.. i had to submit the assignment tomorrow.. and please also tell me whether societal marketing and responsible marketing are synonymous..
Asked by vidya - Mon Mar 30 08:25:58 2009 - - 1 Answers - 0 Comments

A. Social marketing is the systematic application of marketing along with other concepts and techniques to achieve specific behavioral goals for a social good. Social marketing can be applied to promote, for example, merit goods, make the society avoid demerit goods and thus to promote that considers society's well being as a whole. This may include asking people not to smoke in public areas, for example, ask them to use seat belts, prompting to make them follow speed limits. Although 'social marketing' is sometimes seen only as using standard commercial marketing practices to achieve non-commercial goals, this is an over-simplification. The primary aim of 'social marketing' is 'social good', while in 'commercial marketing' the aim is… [cont.]
Answered by CA pp jain - Mon Mar 30 08:34:43 2009

I need marketing ideas for a charter school. What are inexpensive ways to advertise & get more kids to enroll
Q. We are a charter school in our second year and want to attract more families on a very tight budget. Any great and inexpensive marketing ideas would be greatly appreciated. :)
Asked by sweet_sunshine_74 - Sun Sep 2 17:06:57 2007 - - 3 Answers - 1 Comments

A. In my opinion, its not really the kids you want to attract, is it? Of course not. You want to attract the persons controlling the purse strings : the parents and guardians of those children. The children won t have a choice, will they? OR will they? I think you have to win over the parents and guardians AND the children. The Q is How? Your Q is at a pretty advantageous time - maybe. School is JUST getting ready to open for a new year. My Suggestions #1: IF NOT for this year, how about for next semester and/or next year? An Open House . AND the entire Board of Directors, faculty and staff should be on-hand to answer any and all Qs from parents and children. The Open House should have some light refreshments - but not cheap or… [cont.]
Answered by Ron Berue - Sun Sep 2 18:09:59 2007

How do I go about marketing a remodeling company?
Q. How do I start out marketing a remodeling comany. I have over thirty years of experience and am tired of working for others. Is a partner optional, one to sale and market, one for production? No employees, sub out everything but the management end.
Asked by BRIAN Z - Sun Sep 10 15:12:25 2006 - - 2 Answers - 0 Comments

A. Read some useful marketing tips and more on this site to help you with it
Answered by miss attractive - Sun Sep 10 15:17:40 2006

What are the main duties for a product marketing manager?
Q. I am just wondering about some following questions about the position of product marketing manager: what are the differences between a general marketing plan and the marketing plan made by the product marketing manager? I am talking about the ERP software product . For example,do the marketing objectives contain only the finacial figures (which is in tune with traditional marketing theory)when a product marketing manager making marketing plan.
Asked by supliang - Thu Feb 1 23:00:14 2007 - - 2 Answers - 0 Comments

A. in the business I work in, the marketing managers are those that are responsible for analyzing the market needs. they take that information to the product marketing manager. the product marketing manager determines if there is a product that already exists that can serve the new need or if a new product must be developed. if a new one needs to be developed, the product marketing manager works with technical to develope the new product. after development, the product marketing manager and the marketing manager work together to develop the general marketing plan. it is usually led by and the decision making is given to the product marketing manager. but it's the marketing manager's duty to implement the marketing plan.
Answered by Gabrielle - Thu Feb 1 23:12:36 2007

How can I find a marketing company and do I need an attorney first?
Q. I have a product I would like to get developed. It's very simple. But I need a company that can help with licensing, packaging, legal stuff, and marketing. Also, should I see an attorney to draw up a non-disclosure agreement first before I present my idea to any marketing company? I'm in Northeast Ohio. Any ideas?
Asked by Rachel S. - Fri Nov 30 11:19:13 2007 - - 1 Answers - 0 Comments

A. Go to Nolo press first. A little research and a few dollars for a book will get you what you need.
Answered by ralph - Sun Dec 2 21:38:05 2007

How are they getting away with marketing Transformers 2 to little kids?
Q. The new Transformers movie is rated PG13 last time I checked, and yet Nickelodeon has been marketing it during shows like Dora the Explorer and Spongebob. My son got a Transformers toy in his Burger King Kids meal as well. How are they able to market this movie to such a broad range of children when arguably the kids who are viewing the ads really can't see the movie anyway? Does this bother anyone else?
Asked by Magic 8 Ball Bottom Contributor - Wed Jun 24 18:34:10 2009 - - 4 Answers - 0 Comments

A. Just because it's PG13 means nothing. It's just a guide line for parents. I saw nothing wrong with the movies. My 9 year old loved it. The kids can see the movies. I believe a parent has to be with them. At that age a parent should be with them anyways. If you have a problem with the movie don't let your kid see it. It's your choice.
Answered by danadeville - Wed Jun 24 21:22:44 2009

I want a marketing firm to handle the social media for my company. How much would that cost?
Q. I know Facebook, MySpace and Twitter are great ways to help promote my company, but I don't have the time to learn them. How much would a marketing firm charge me to run my social media?
Asked by Brie D - Wed May 13 13:08:12 2009 - - 3 Answers - 1 Comments

A. You can find a firm to handle your social media for as little as $500 a month. However, what you might want to do is create an E-Marketing Plan. This would distill your company's brand, set forth your objectives, and allow you to allocate resources in an organizeed and tactical way. . It would be also serve as an emergency manual when you have to make tough decisions at critical junctures. Much better than develop strategies ad hoc, as the need arises. Sure, you can jot your ideas down on a napkin over lunch and run with it, but these "let's put on a show" ideas are seldom sustainable in the long run. It takes good tried-and-true business practices to succeed in business.. Also, there are a lot of good ideas out there: learn to cherry-pic [cont.]
Answered by lordreith - Sun May 17 12:22:30 2009

Where are some good places to market my network marketing business?
Q. Hello all, I have become a distributor for a network marketing company that is new to Michigan. I am really excited about it, and so far it is working out way better than I had expected. I spend a lot of time online and I was wondering if anyone knew of some good place for me to advertise my business on line. If you know of any web pages where people would go to look for this kind of thing please let me know. Thanks, Stan.
Asked by BOG - Fri Sep 18 14:05:41 2009 - - -1 Answers - 0 Comments

A. Hey Stan, all the answers provided are excellent places and strategies for promotion. Just be careful to NEVER promote your mlm itself. 99% people out there DON'T need another mlm, they need a system. You will need to promote the SYSTEM. That is where ALL the money is. MLM is a giant gold mine. How many strike it rich, finding the elusive gold nuggets? 99% of the time, nobody. How many make money selling tools to gold-diggers? A much, much higher percentage. Do yourself a favor and promote the system instead of your mlm. Sell the tools (auto-responders, keyword software, etc) to other distributors of your company, make instant commissions on them fast, don't wait for your first mlm commission. You'll wait forever. The money is all… [cont.]
Answered by moneyreligion - Sun Sep 20 19:57:58 2009

What online digital marketing event shall i go to in the US this year?
Q. I currently work in online marketing covering Search and Affiliates. I would like an event that will both educate me and build new contacts in the US as I am currently UK based. I am swaying towards Adtech San Francisco or possibly an event in New York.
Asked by beeballer - Sun Mar 16 07:10:57 2008 - - 2 Answers - 0 Comments

A. Adtech is a good choice and see if you can stay on for a few days and go to SMX at Long Beach. SMX events are fantastic for networking
Answered by memetrader - Sun Mar 16 16:10:58 2008

How can I get into a Marketing position at a large company or marketing firm without a marketing degree?
Q. I have all the talent to get into marketing. Been an Interior Designer for 6 years so I'm very creative and present well. I have been in Outside Sales for 4 years so I know a lot about the consumer end and business of selling. My personality is very outgoing. I am just having the hardest time trying to bust into a company without some Marketing degree or at least a marketing course of some kind. I wish I could go back to school but I can't. I have no money or time with the job I have now. Cheers!
Asked by SunShine - Tue May 9 18:50:12 2006 - - 4 Answers - 1 Comments

A. How do you know you "have all the talent" to get into marketing if you've never worked for a marketing company or taken marketing courses? Being creative is only one skill necessary to successfully market someone else's business. Much more important than creativity are the psychological aspects of marketing. You must know what colors elicit what emotions in people, know what type fonts suggest what characteristics about a company and how to match those characteristics to a company, know what really makes people buy. Is it creative ad types and freebies or discounts? Or is it the effectiveness of the companies marketing in educating the consumer on who they are and what they do, communicated simply and very quickly? You must know what… [cont.]
Answered by bodellconsulting.com - Thu May 11 15:50:11 2006

What is a good marketing slogan for a locksmith company?
Q. I am looking for some good marketing slogans and taglines for a locksmith company. I am doing direct mail and a email newsletter and need some good advice Thanks!
Asked by After 6 locksmith - Sun Sep 27 12:17:02 2009 - - 4 Answers - 0 Comments

A. How about? Lock It Or Lose It Lockdown 4 Safety Your Key 2 Peace of Mind Late Night Locksmith
Answered by ClicketyClack - Sun Sep 27 12:32:50 2009